Same instrument as the geographic version — but the markets are now behavioral segments, not cities. Scored from online signals (subreddit scale, competitor-review pain, search interest, and fit with InkThorn's judgmental-character hook). Tap segments to overlay and compare shapes.
Spokes & sources.
Adoption speed — novelty appetite of the community (try-new-tools behavior). signal
Awareness — search volume / competitor saturation for "AI day planner / routine app." signal
Need urgency — intensity of the daily-structure pain in their posts/reviews. signal
Character fit — does a judgmental, sassy AI motivate (high) or repel/risk-harm (low) this segment? judgment — the key DayCycle-specific axis
Findability — how concentrated/locatable they are online (defined subreddits, creators, hashtags). signal
Willingness to pay — do they already pay for productivity/wellness tools at ~$15/mo? mixed
Read shape and reach. The DayCycle-specific catch lives in Character fit: the lobster who judges you is the whole differentiation, but it narrows the audience — segments where judgment lands as fun score high; segments seeking gentle support for genuine struggle score low even when need is high.